ING Netherlands and SAIL Amsterdam Pirate island

ING netherlands has created a desktop AR experience in preperation of SAIL Amsterdam.
Telegraaf.nl readers get a sneak preview of tomorrow’s ING Pirate Island. The treasure map of the ING Pirate Island is published that morning in the Telegraaf, people can use it to let Pirate Island come to life. Hold the map for the webcam on your computer and take a visit to the island http://www.ing.nl/pirateneiland3d comes to life in 3D. A special experience to have stuck in the mood for a ‘real’ visit to the ING Pirate Island during SAIL 2010 in Amsterdam. The treasure map is also downloadable from Friday, July 23 at the special site of SAIL-ING.

ING Pirateneiland 3D
ING & SAIL
SAIL 2010 Amsterdam

[source pressdoc]

Wikitude examples

Wikitude the first AR application fr Android has been around for a long time.
They offer whitelabel services and therefore they can supply your company with all kinds of branded applications.

The second video

A whitelabel application example for the ING bank